Marketing Requests: UF Innovate Staff

Date of request*

Due date

Contact information:

Name*

First Last Suffix

Which unit under UF Innovate do you represent with this request?

Email*

Alternative email contact

Project type:

Project type*

You may select more than one type of project -- but they should be related in some way (e.g. new employee onboarding might need a personnel listing and business cards).

Please describe your project request below. We will reach out to you via email if we need more from you before we can proceed.

Details for event promotion

Name of the event:

Is this a virtual, in-person, or hybrid event?

Virtual

In-person

Hybrid

Only hybrid events contain both virtual and in-person components.

What type of event is this?

Please describe your event type below:

Date of the event

Time event starts

Time event ends

URL for virtual event

If you need to provide more details on the virtual component, do that in this space (e.g. Zoom conference call details):

Venue

Please provide specific details of the event. Except for major events in which we are part of the planning process, we are handling marketing for the event, not the actual event. Please make your own reservations, etc.

Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country

How many guests do you expect?

Maximum number of attendees

Event description (as you would like it to appear on promotional items)

Marketing needs for event

Select all that apply. If you have additional marketing needs not listed, be sure to select Other. You can provide additional details below.

Do you want us to send emails announcing the event to a subscription list from Marketing Cloud?

If yes, we would send an email as soon as the event is live on LiveWhale as well as an email closer to the event, if registrations are low. (Registrants will receive confirmation and reminder emails automatically from LiveWhale.)

Yes

Do you have complete authority to approve the draft campaign?

If someone else has final approval of the draft campaign, we will create one element of the campaign (such as the flyer) to receive feedback/approval before completing other campaign elements or making calendar RSVP sites live.

Will you have speakers or presenters at the event?

Please provide speaker/presenter bios.

Add bio information to the box or upload biographical details in the file upload section below, along with any speaker/presenter images (profile shots, logos, etc.).

If you have images or other files for speakers, please upload them here.

High-quality profile photos and PNG file (with transparency) for logos

Drop files here or

Max. file size: 170 MB.

Will you have sponsors for the event?

If you have multiple sponsors, please provide the order and significance in which they should appear (if the sponsorships aren't equal).

Be sure to list all sponsors.

Please provide a brief description of the sponsor(s) for use on the Eventbrite or UF calendar site.

Add information to the box or upload the details in the file upload section below, along with any sponsor logos.

If you have a sponsor or sponsors, please upload quality logos for them here.

PNG file (with transparency) preferred

Drop files here or

Max. file size: 170 MB.

Other marketing needs

List contact information and email addresses for all you want us to reach.

If you prefer to upload a spreadsheet, you may do so using the file upload field below.

File upload

Upload a spreadsheet of contacts and any other file we may need to complete your request.

Drop files here or

Max. file size: 170 MB.

Social media campaign

These are campaigns independent of news briefs or events. They might be a regular feature wherein the request includes details needed or a one-off campaign.

Type of campaign

Select one of the following.

Welcome a new client

Welcome visiting VIPs

Celebrate a company's milestone

Thank a sponsor (coffee, event, other)

Feature a client

Create a "Hot Ones" episode

Create a "Day in the Life" episode

Capture a client's advice for Motivational Monday, Tuesday Tips, or Wednesday Wisdom (or whatever you suggest!)

Other

Client details

Client name

First Last

Phone

Company name

Website

Provide any details we may need to create your posts.

If a staff member will also be involved (for instance, as the host of "Hot Ones") or will e-introduce us to the client involved, provide that information here. If this is a one-off, describe what you have in mind.

Sponsor details

Company name

Provide company logo (if this is a new sponsor)

Drop files here or

Max. file size: 170 MB, Max. files: 3.

Provide any details we might need.

(We can shoot photos or video, celebrate milestones, a sponsor committing to another year, etc.) If this needs to be done regularly, indicate the frequency. We'll add it our calendar so you don't have to remind us each time.

Website changes

How many webpages require changes?

Provide the URL for the webpage.

Provide specific details about what you need edited, added, or deleted.

Please provide any needed images, PDFs, or other documents here.

Drop files here or

Max. file size: 170 MB.

Provide information for second page:

Provide the URL for the second webpage.

Provide specific details about what you need edited, added, or deleted.

Please provide any needed images, PDFs, or other documents here.

Drop files here or

Max. file size: 170 MB.

Provide information for third page:

Provide the URL for the webpage.

Provide specific details about what you need edited, added, or deleted.

Please provide any needed images, PDFs, or other documents here.

Drop files here or

Max. file size: 170 MB.

This field is hidden when viewing the form

If four pages need edits

Provide the URL for the webpage.

Provide specific details about what you need edited, added, or deleted.

Please provide any needed images, PDFs, or other documents here.

Drop files here or

Max. file size: 170 MB.

Company listing changes

Company name

Please indicate the change you need.

Add company to website

Edit company listing

Remove company from website

Other

Provide information for needed edits to company listing

This field is hidden when viewing the form

Company information to add to website

Contact information to list on website

First Last

Listed contact's title

Typically, the CEO, founder or other member of the C-suite is listed.

Contact's phone number to list

Contact's email to list

Company website

Company description in this format:

“[Company Name] is a [what type?] company [doing what] [for what purpose?]…” You can see what other companies have written on this page of the website: https://innovate.research.ufl.edu/the-hub/companies/.

Provide your social media handles (company and personal, if desired) so we can tag you on Twitter, Facebook, and LinkedIn.

Please like or follow @UFTheHub on Twitter and Facebook and @UF Innovate The Hub on LinkedIn.

Provide high-quality (EPS, PNG, or JPEG) logo

Drop files here or

Max. file size: 170 MB.

Personnel listing changes

Name of employee or volunteer

First Last Suffix

Please indicate the change you need.

Add personnel to website

Edit existing personnel record

Remove from website

Provide information for needed edits to the existing record

This field is hidden when viewing the form

Add personnel record to website

Name

First Last Suffix

Title

Phone

LinkedIn address

Biography

Include job title and responsibilities plus history at UF Innovate (what year did you start?). Then discuss previous work experience. Close with your education.

Profile photo (portait orientation)

If we haven't taken a photo of you, please provide a professional-looking image here.

Max. file size: 170 MB.

Graphic design needs

Please select what type of marketing collateral you need

Please provide more information regarding your graphic design need

Please provide details for your project (digital, print, etc.)

Do you have any ideas you would like incorporated in the project?

Consider text, size, specific images, logo, etc.

Press release or other writing

What is the purpose of this article? What do you hope to accomplish?

What do we want to communicate? What is the news? What is the hook?

Please provide names, titles, and contact information for the individuals we should interview for this article.

Who is our target audience?

When and where do you want this article to appear?

Add a personal quote relevant to the article and provide your name and title as you would like it included.

Presentation (new or revised)

Please share details regarding the slideshow. (Is this for an event? a speech?)

Upload images, script, previous PowerPoint, etc.

Drop files here or

Max. file size: 170 MB.

UF Innovate business cards

Name

First Last Suffix

Job title

What is your affiliation with UF Innovate?

Phone

How many cards do you want ordered?

250 ($25.26)

500 ($28.91)

1,000 ($35.99)

Are these single- or double-sided cards?

If you have different contact information because you work at two different locations, you might have double-sided cards.

Single-sided cards

Double-side cards

File

Max. file size: 170 MB.

Need SCAD Media's services?

We have a contract with SCAD Media that covers specific projects throughout the year, but on occasion we have spare hours that might be allotted to a special project outside the scope of the contract. To use SCAD Media, you'll need to provide the below information. (If it's something your humble marketing department -- mean UF Innovate marketing alone -- can handle, we'll do it.) If we need SCAD, we'll send your proposal to get a quote. If we have enough wiggle room to include your project in our allotted hours, we'll happily donate them for the cause. If it's too much, then your department can pay SCAD Media for the project or we can do our best to meet your need. (We do have some skills!)

Type of request:

Photography

Video

3D video (real estate, etc.)

Audio (podcast, etc.)

Other

Describe your request in detail

For instance, if you request a video, would this be a one-time event coverage? Or multiple individual interviews at various locations at different times? If so, how many? What would the end product be, if this could be done? Be as specific as possible.

Notes on timeline

If this is a multi-part request, make sure your timeline provides enough time for revisions. Set your due date a couple of days before you really need it.

Untitled

Instagram

This field is for validation purposes and should be left unchanged.

UF Innovate staff

Marketing Requests

Contact information:

Project type:

Details for event promotion

Social media campaign

Client details

Sponsor details

Website changes

Provide information for second page:

Provide information for third page:

If four pages need edits

Company listing changes

Company information to add to website

Personnel listing changes

Add personnel record to website

Graphic design needs

Press release or other writing

Presentation (new or revised)

UF Innovate business cards

Need SCAD Media's services?

Contact

Marketing Requests

Resources

Website