Entrinsic Bioscience Announces Breakthrough Innovation for Next Generation Sports and Recreational Rehydration™ Beverages

Entrinsic Bioscience has published a ground-breaking clinical study demonstrating the potential for next-generation sports and rehydration beverages, powered by its new Ultra-Hydrating HeatDefense™ formula which promotes dual action rapid rehydration with new levels of heat protection during sports, physical exertion and high heat stress.

This formula also harnesses the power of eight times the number of electrolyte transporters resulting in more complete and faster rehydration. Unlike glucose-based beverages that utilize only one transporter, this formula will provide consumers with superior electrolyte and water absorption with increased heat protection, immune support, and inflammation reduction during exertional heat stress.

“We are excited to announce the results of this study demonstrating the potential to transform traditional sports and recreational beverages around the globe,” stated Stephen Gatto, chairman and CEO of Entrinsic Bioscience.

“This study highlights the unique ability of this first-of-its-kind dual action formula to target advances in heat protection, coupled with Ultra-Hydration™, to help drive optimal performance.”

Entrinsic Bioscience is a UF startup based on discoveries by UF researcher Sadasivan Vidyasagar in the Department of Radiation Oncology in the College of Medicine. The company incubated at UF Innovate | Accelerate at Sid Martin Biotech.

Gatto continued, “We believe our natural, sugar-free, Ultra-Hydrating HeatDefense formula will be a game changer whether protecting children playing on the ball field, adults working in high heat environments, or soldiers training in extreme conditions.”

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