Creative Agency Helps Businesses Bring Their Brands and Ideas to Life (WCJB TV20)

Creative Agency Helps Businesses Bring Their Brands and Ideas to Life

Juan Carlos Tafur had been working as a Creative Director at the University of Florida when he got the inspiration for Innova Leaf, a creative video agency offering professional animated video content, promotional video solutions, and different video production services. He noticed a gap in communication and a lack of creativity with certain learning and training techniques used by students and staff. In 2017 he took the issue on himself, full-time.

“I decided to come up with an idea, something different,” Tafur said, “not just to create videos for people to watch, but to create something meaningful, [to create] some content for people to actually understand what a product or service is. That is why I decided to found in Innova Leaf, with the focus on creating something different.”

The company is a UF Innovate | The Hub resident that specializes in producing animated explainer videos and promotional marketing videos aimed at describing products or services in a way that will bring businesses to a broader audience helping the clients to take action.

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