SharpSpring Unveils Sales Optimizer, a First-of-Its-Kind Product to Streamline the Sales Process

UF startup SharpSpring, Inc., a leading cloud-based marketing automation platform, announced the release of Sales Optimizer, a suite of tools that allows users to control the quality and cadence of the entire sales process, enabling more closed deals and increased revenue.

Fully integrated with SharpSpring marketing automation, Sales Optimizer provides the same systematic structure to generating sales that marketing teams use to nurture leads. By the time a salesperson receives a hot lead, a lot of time, effort, and dollars have already gone into making that lead sales-ready.

Sales managers now have control over how their team works with those leads, including what their message is and when they communicate it, so they can prevent fumbled deals.

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